顾客契合行为对顾客承诺的影响研究——基于自我决定感视角的考察
夏洪胜, 肖淑兰
A Study about the Influence of Customer Engagement Behavior on Customer Commitment: Based on Self-determination Theory
XIA Hong-sheng, XIAO Shu-lan
华南理工大学学报(社科版)
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2017, (6): 34
-46
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DOI: 10.19366/j.cnki.1009-055X.2017.06.005